The car culture highlights "Health, Fashion, and Happiness", which is the embodiment of the spirit of "Green Olympics, High-tech Olympics, and People's Olympics" in the "Car • People" realm. Cars can be regarded as the extension of people's legs.
The concept of car in the post-modern era is bound to be the era of car culture's industrialization.
We look forward to the transformation from " Car • People" to "People• Car".
Weihai Road has a total length of 1,735 m and a width of two lanes. By the 1990s, it had become an auto parts street with nearly 80 years of history. However, most of businesses were mom-and-pop shops where the outlet served both as the warehouse and office. Therefore, the street was scattered, chaotic, and disorderly, ever worse than the current Xinzha Road and Qiujiang Road.
On December 29, 1994, Shanghai Automobile & Parts Commercial Building(the "Commercial Building") started its trial operation under business model of malls and star-rated standards (the rent was up to 4.77 USD/m2/day). At first, shops were reluctant to enter the Commercial Building. However, under the drive of socialist market economy and the hard work of those like Mr. Li Peisheng, the Commercial Building realized cumulative sales of RMB 470 million from 1995 to 2000, with assets rising from RMB 2 million to RMB 60 million. In addition, it also created jobs for more than 500 people and the annual per capita earning profit was RMB 250,000. In 1999, Weihai Road Automobile and Auto Parts Street was rewarded one of Shanghai's ten "Streets with Characteristics" by Shanghai Municipal Government. With an employment of more than 100,000 people, highest annual turnover of over RMB 20 billion, the street is one of the 3 major tax contributors in Jing'an District and deserves its fame of "First Street of China".
In retrospect:
Looking back at the Street's development process, we can see that the Street wouldn't become what it is today without the direct involvement and support of various government leaders. Wherein, leaders from Shanghai Planning Commission, Economic Commission and Commodities Bureau such as Xu Guanyang, Zhou Xiaohong, Cao Xinhua, and Lin Kang directly led the project, while leaders from Jing'an District commission and government such as Xu Deming and Sun Guohua gave their full support. Mr. Chen Longhua and others even got their hands on the toughest tasks such as demolition mobilization and civil work, which greatly helped the founding of the Commercial Building.
When inspecting the Weihai Road as commissioned by the Mayor of Shanghai to finalize Shanghai's ten "Streets with Characteristics", Mr. Cai Hongsheng, Director of Shanghai Municipal Commission of Commerce back then and now the Chairman and Party Secretary of Oriental International Group, said, "Without well-formed car shops, Weihai Road couldn't be rated as one of Shanghai's ten 'Streets with Characteristics'; without Shanghai Automobile and Auto Parts Commercial Building, Weihai Road wouldn't be upgraded to ''Weihai Road Automobile and Auto Parts Street".
As such, Weihai Road became a renowned professional automobile and auto parts street with big strides.
Project contact: Ms. Li
E-mail:touzi@cddn.netTel:8621-32210791